Content Delivery and Hosting for Media Initiative

• Provided content delivery network, hosting, and core infrastructure for joinred.com
• Bono (lead singer of U2) appearance on Oprah Winfrey show, in which a full on-hour show was dedicated to joinred.com.
• 3jane coordinated the launch of (RED) products with press releases, and homepage takeovers included some of the largest commercial and e-commerce websites in the world:
  • apple.com
  • americanexpress.com
  • converse.com
  • armani.com
  • gap.com
• 3jane coordinated the support of global media advertising push for World AIDS day, including homepage takeover of google.com.
• Ongoing infrastructure and hosting in support of a multi-year campaign